Target Australia blocks registration of marks seeking to parody 'TAR-JAY--Lessons for brand owners and parodists

By Ryan,, S., assisted by Aparna Watal

Australia successfully opposed registration of Catchoftheday.com.au (CPL)’s applications for marks seeking to parody the name TAR-JAY on the basis that Target Australia’s reputation in the name was such that CPL’s use of that name in its marks would be likely to mislead or deceive consumers into believing there was an …read more

Source:: Journal of Intellectual Property Law & Practice